In fact, Peterson doesn’t seem to really understand what politics are to begin with. He says he is against “ideology” despite constantly opining on social questions by applying an elaborate personal Theory of Everything. When a questioner asked himwhat he thought people should do to effect change, given his opposition to student activism, his answer was telling:
This happened in the 60s, as far as I can tell, that we got this misbegotten idea that the way to conduct yourself as a responsible human being was to hold placards up to protest to change the viewpoints of other people and thereby usher in the utopia. I think that’s all appalling, I think it’s appalling. And I think it’s absolutely absurd that students are taught that that’s the way to conduct themselves in the world. First of all, if you’re nineteen or twenty or twenty one, you don’t bloody well know anything. You haven’t done anything. You don’t know anything about history, you haven’t read anything, you haven’t supported yourself for any length of time. You’ve been entirely dependent on your state and on your family for the brief few years of your existence. And the idea that you have any wisdom to determine how society should be reconstructed when you’re sitting in the absolute lap of luxury protected by processes you don’t understand… let’s call that a bad idea… The idea that what you should do to change the world is to find people you disagree with and shake paper on sticks at them, it’s just…
Activism, then, is arrogant brats holding “paper on sticks,” a peculiar and appalling phenomenon he believes started in the 60s. Nevermind that what he is talking about is more commonly known as the Civil Rights Movement, and the “paper on sticks” said “We shall overcome” and “End segregated schools” on them. And nevermind that it worked, and was one of the most morally important events of the 20th century. Peterson, who is apparently an alien to whom political action is an unfathomable mystery, thinks it’s been nothing but fifty years of childish virtue-signaling. The activists against the Vietnam War spent years trying to stop a horrific atrocity that killed a million people, and had a very significant effect in drawing attention to that atrocity and finally bringing it to a close. But the students are the ones who “don’t know anything about history.”
Here is where Jordan Peterson’s self-help routine connects with his politics. Peterson seemingly discourages all serious political involvement. He says cultivating the self and reading great books is “more important than any possible political action.” Don’t focus on changing the world, focus on tidying up your life. After all, “the meaning of life is to be found in the adoption of individual responsibility” and “when you win everything, everyone around you wins too” because “it means you shine a light on the whole world…” 12 Rules For Life makes it explicit: stop questioning the social order, stop assigning blame for problems to political actors, stop trying to reorganize things.
Have you taken full advantage of the opportunities offered to you? Are you working hard on your career, or even your job, or are you letting bitterness and resentment hold you back and drag you down? Have you made peace with your brother? … Are there things that you could do, that you know you could do, that would make things around you better? Have you cleaned up your life? If the answer is no, here’s something to try: start to stop doing what you know to be wrong. Start stopping today… Don’t blame capitalism, the radical left, or the iniquity of your enemies. Don’t reorganize the state until you have ordered your own experience. Have some humility. If you cannot bring peace to your household, how dare you try to rule a city? … Set your house in perfect order before you criticize the world.
Note: perfect. And since one’s house can never be in perfect order, one can never criticize the world. This is, most obviously, an invitation to total depoliticization and solipsism. But it’s also a recipe for making miserable people even more miserable. Blame yourself. Why haven’t I fixed this? I suck. Well, it’s certainly possible that you suck. (Most of us do!*) But the world also does have injustices in it. A lot, in fact. Peterson speaks to disaffected millennial men, validating their prejudices about feminists and serving as a surrogate father figure. Yet he’s offering them terrible advice, because the “individual responsibility” ethic makes one feel like a failure for failing. Oh, sure, his rules about “standing up straight” and “petting a cat when you see one” are innocuous enough. But you shouldn’t tell people that their problems are their fault if you don’t actually know whether their problems are their fault. Millennials struggle in part because of a viciously competitive economy that is crushing them with debt and a lack of opportunity. Sure, Peterson might train guys to be more brutal and tough-minded, and a few of them will do better at the competition. But if you can’t pay your student loans, or your rent, and you can’t get a better job, what use is it to tell you that you should adopt a confident lobster-posture?
But here the left and academia actually bear a decent share of blame. Why is Jordan Peterson’s combination of drivel and cliché attracting millions of followers? Some of it is probably because alt-right guys like that he gives a seemingly scientific justification for their dislike of “social justice warriors.” Some of it is just that self-help always sells. Another part of it, though, is that academics have been cloistered and unhelpful, and the left has failed to offer people a coherent political alternative. Jordan Peterson is right that people are adrift and in need of meaning. Many of them lap up his lectures because he offers something resembling insight, and promises the secrets to a good life. It’s not actually insight, of course; it’s stuff everybody already knows, dressed up in gobbledegook. But it feels like something. Tabatha Southey was cruel to call Jordan Peterson “the stupid man’s smart person.” He is the desperate man’s smart person, he feeds on angst and confusion. Who else has a serious alternative? Where are the other professors with accessible and compelling YouTube channels, with books of helpful advice and long Q&A sessions with the public? No wonder Peterson is so popular: he comes along and offers rules and guidance in a world of, well, chaos. Just leave it to Dad, everything will be alright.
This is a fruitless path, though. That’s not just because Peterson is a charlatan. If he was just offering up his brand of “hearty intellectual stew,” as the Chronicle of Higher Education called it, going around “sprinkling in ideas from philosophy, fiction, religion, neuroscience, and a disturbing dream his 5-year-old nephew had one time,” we could just laugh at him. But the Peterson way is not just futile because it’s pointless, it’s futile because ultimately, you can’t escape politics. Our lives are conditioned by economic and political systems, like it or not, and by telling lost people to abandon projects for social change, one permanently guarantees they will be the helpless victims of forces beyond their control or understanding. The genuinely “heroic” path in life is to band with others to pursue the social good, to find meaning in the collective human striving to better our condition. No, not by abandoning the idea of the “individual” and seeing the world purely in terms of group identity. But by pooling our individual talents and efforts to produce a better, fairer, and more beautiful world.
This much should be obvious from even a cursory reading of him: If Jordan Peterson is the most influential intellectual in the Western world, the Western world has lost its damn mind. And since Jordan Peterson does indeed have a good claim to being the most influential intellectual in the Western world, we need to think seriously about what has gone wrong. What have we done to end up with this man? His success is our failure, and while it’s easy to scoff at him, it’s more important to inquire into how we got to this point. He is a symptom. He shows a culture bereft of ideas, a politics without inspiration or principle. Jordan Peterson may not be the intellectual we want. But he is probably the intellectual we deserve.

*Just kidding. You’re great.
If you appreciate our work, please consider making a donation or purchasing a subscription. Current Affairs is not for profit and carries no outside advertising. We are an independent media institution funded entirely by subscribers and small donors, and we depend on you in order to continue to produce high-quality work.
Thanks to Addison Kane for transcribing Peterson’s speech.